Technology and Media Market Research Reports

  The global   marketing automation software market   is poised for substantial growth, projected to reach USD 11.4 billion by 2026, with a compound annual growth rate (CAGR) of 8.5% from 2020 to 2026. This growth is driven by the increasing need for businesses to optimize marketing processes, enhance customer engagement, and streamline operations through automation. As companies continue to recognize the importance of data-driven marketing strategies, marketing automation solutions are becoming essential tools for achieving operational efficiency. One significant factor propelling the market is the escalating demand for personalized marketing experiences. Businesses are harnessing automation software to analyze consumer behavior, segment audiences effectively, and deliver targeted marketing campaigns. This shift allows organizations to foster stronger customer relationships and drive higher conversion rates. Moreover, the rise of digital channels and the growing importan...

  The global   live commerce market   has been experiencing rapid growth, with a valuation estimated at USD 6.0 billion in 2024. This market is projected to reach approximately USD 35.0 billion by 2030, displaying a remarkable compound annual growth rate (CAGR) of 33.7% from 2025 to 2030. The rise of live commerce can be largely attributed to the convergence of e-commerce and live streaming, fundamentally transforming how brands and consumers interact. This innovative shopping experience allows consumers to engage with products in real time, enhancing their decision-making process through demonstrations, real-time feedback, and interactive elements.   One of the primary catalysts for the expansion of the live commerce market is the increasing integration of social media platforms with e-commerce functionalities. As audiences become accustomed to engaging with brands on platforms like Instagram, TikTok, and Facebook, live commerce is evolving into a preferred method o...

  The global   IoT device management market   size was estimated at USD 4.20 billion in 2024 and is projected to reach USD 25.93 billion by 2030, growing at a CAGR of 36.5% from 2025 to 2030. The strong emphasis on digitalization and the subsequent proliferation of connected devices are expected to drive the market growth over the forecast period.   The implementation of IoT technology enhances the performance of connected devices by assisting in various tasks such as deployment, monitoring, managing, updating, and controlling. This has driven the adoption of IoT device management solutions across multiple industries, including transportation & logistics, healthcare, retail, utilities, and manufacturing.   The growing focus of enterprises on controlling linked devices and improving operational efficiencies across industry verticals is expected to boost the demand for IoT device management solutions. Major players are launching new products and services to re...

  The global   Generative AI in Financial Services market   was valued at approximately USD 2.21 billion in 2024 and is anticipated to grow to USD 25.71 billion by 2033, representing a remarkable CAGR of 31.0% from 2025 to 2033. This growth is primarily driven by an increasing need for intelligent automation, personalized financial solutions, and advanced risk analytics.   Financial institutions are increasingly leveraging generative AI to optimize operational efficiency, enhance decision-making, and provide customized customer experiences using natural language processing, predictive analytics, and synthetic data generation. This technological integration is leading to significant transformation across banking, insurance, and investment services.   A major catalyst for adopting generative AI in financial services is the demand for hyper-personalized customer engagement. Banks and fintech companies are utilizing AI-driven chatbots, virtual assistants, and recomm...

  The global   warehouse automation market   was valued at USD 19.23 billion in 2023 and is anticipated to reach USD 59.52 billion by 2030, reflecting a CAGR of 18.7% from 2024 to 2030. Warehouse automation entails the implementation of technology and machinery to streamline various operations within a warehouse setting. This includes systems like automated storage and retrieval systems (AS/RS), robotics, conveyors, automated guided vehicles (AGVs), and warehouse management software (WMS). The primary goals of warehouse automation are to enhance efficiency, minimize human error, and reduce operational costs. The market covers a broad spectrum of products and services, encompassing hardware, software, and integration services, and serves various industries such as retail, manufacturing, healthcare, and logistics, catering to both large enterprises and small to medium-sized businesses.   Several prominent trends are influencing the warehouse automation market. A major ...