Social Commerce Market Is Developing Rapidly, Boosting By Rising Number Of Potential Buyers From Different Social Media Platforms
Social Commerce Industry Overview The global social commerce market size was valued at USD 584.91 billion in 2021 and is projected to grow at a compound annual growth rate (CAGR) of 30.8% from 2022 to 2030. Increased average time spent on social media platforms during a pandemic and the convenience of buying products online has facilitated market growth. The pandemic has highlighted the importance of staying connected and has enforced us to adapt and connect in new ways. By letting the customer checkout directly through social media platforms, social commerce eliminates excessive steps and helps streamline the buying process. As a result, the market is likely to gain traction owing to the growing inclination towards ease of product discovery and checkout. Moreover, a rising number of potential buyers from different social media platforms such as Facebook, Pinterest, Snapchat, and Instagram is also expected to support the market growth. Social commerce,...